Services

Sales promotions are an effective technique if you’re a business looking to prompt an increase in sales or inspire usage or trial of a product or service. A sales promotion is often used in conjunction with other marketing tools such as advertising, PR etc. to reinforce the message. There are a number of different forms of sales promotions, but some popular examples include:

• Buy-One-Get-One-Free (BOGOF)
• Free gifts
• Discounted prices
• Free samples
• Vouchers and coupons - often seen in newspapers and magazines, on packs.
• Competitions and prize draws - in newspapers, magazines, on the TV and radio, on The Internet, and on packs.

At Buzz we have experience of identifying the best sales promotion options to match the product or service. Whether it be a simple BOGOF offer, or a more complicated competition to be run in conjunction with the media, we will manage the promotion from idea generation to completion. We’ll also take care of post-evaluation follow up to measure success.